#Italian #Serie #broadcast #Romania
– ROME, AUGUST 18 – Helbiz Media, Lega Serie B’s exclusive distributor of foreign media rights of the BKT Series Championship worldwide, announces a new agreement with Athletic Sports Group that will guarantee exposure abroad of the Italian Serie B Championship in Romania.
Helbiz Media has awarded the sports entertainment agency Athletic Sports Group the exclusive audiovisual rights to broadcast the best matches per round in full HD, live, delayed, as well as the highlights of the 2021/2022 and 2022/2023 seasons. All matches will be broadcast live on Sport Extra, a Romanian sports channel, launched in 2020, which broadcasts key sporting events and championships in tennis, football, combat and motorsports, including IndyCar, NASCAR, Bellator MMA and the Giro d ‘ Italy Women. Sport Extra is available nationwide in linear transmission through all major operators. In addition, the Sport Extra digital platform offers its subscribers extensive sports programming live and on demand.
The agreement is another great milestone for the BKT Series, which marks a new fundamental step forward for the BKT Series on its growth path as an international football property capable of attracting the interest of platforms and broadcasters from all over the world. “Romania, due to its football history and culture – says Mauro Balata, president of Lega B – could not fail to be one of the countries to have an agreement with us and with Helbiz Media. The expansion of our brand is our goal and internalization is the way we work every day to offer our extraordinary product without borders “.
“I am so proud to announce another important agreement, which testifies to the growth of our international distribution of the BKT Series Championship – adds Matteo Mammì, CEO of HELBIZ MEDIA – Today we reach another goal with Romania, to be a part of our championship. important of the country’s football culture “.