Lucca Comics & Games, one of the largest international events dedicated to comics, games, and fantasy, is about to begin its 57th edition. The city of Lucca is ready to welcome the event, which has grown in terms of cultural quality, attracting tourists from all over Italy and even surpassing major European capitals in popularity. The atmosphere during the event is unique, with crowded streets and squares filled with colorful and festive people. It is a joy for local businesses to serve such a diverse audience, with lunchtime dominated by young people taking a break between stands and evenings seeing industry professionals looking for relaxation after intense days. The event has also become an opportunity for bars and restaurants in the city to participate by offering thematic decorations and costumes related to comics or movies. Although not directly benefiting financially from the event, the impact on the city’s image is significant, and the return in terms of promotion and tourism lasts throughout the year. Local organizations and institutions express their gratitude to all those involved in making Lucca Comics & Games a unique and successful event, contributing to the growth and economic development of the entire city.
Vigilia con pienone in città. Il saluto di Confcommercio,, “Emozione ed entusiasmo”
Lucca Confcommercio saluta con "emozione ed entusiasmo" la vigilia di questa giornata di intenso traffico cittadino. GN